Say 'no' to okay
You can’t just install a widget, add live chat to your website and expect magic to happen. Existing sales and support teams can’t just adopt live chat at the drop of a hat. They need the tools and know-how before interacting with customers through chat.
Knowing how to convey tone of voice, build relationships and correctly structure text-based conversations are key challenges.
Live chat needs a dedicated strategy and a team of agents that know what they’re doing. Agents need to be able to sell without being pushy, identify the qualities of good or bad chats and efficiently convey large quantities of information.