Discover the latest trends, techniques and thoughts in the world of conversational marketing and CX.
This is our third and final post in a series of posts relating to the benefits of live chat from 3 perspectives. Let’s take a look at the key benefits of using chat for customer service.
Handling things in-house means you are in control, but it is more expensive and requires more work and planning. We look at the pros and cons.
Building a successful chatbot requires understanding your goals and target audience to create an effective conversation flow.
Implementing conversational marketing techniques mean that you are able to optimise your customer experience and increase your conversion.