Customer Service: The Forgotten Marketing Channel
Why is customer service so important to your business? Because more than 50% of customers would pay more for a better customer experience.
Customer experience and the quality of customer service which you provide can set you apart from your competitors. Nowadays consumers are willing to pay more if they are getting more value for their money. Price and product are no longer the sole brand differentiators. This infographic from Salesforce highlights what you should be doing to impress your customers and why you should invest more effort into making each and every customer happy.
Are your customers referring you because of your great customer service? Do they return time and time again? Do they give you fantastic reviews on social media? Let us know in the comments section below.
Are you looking to improve your customer service offering? We have a team of dedicated UK and US customer service agents providing social media, email, ticketing and live chat support 480 hours a month. Get in touch to find out how we can implement and manage a better customer service strategy for your business, which will allow you to gain more leads and conversions.